#24 Lawrence Bloom

Lawrence Bloom
  • Sector: Property
  • Residence: UK

This senior figure in the property industry created a hotel environmental manual that’s now in use in five million hotel bedrooms worldwide. The most famous part of the manual gave guests the option of ‘not having their towels washed every night’ –which single-handedly reduced the global environmental footprint of hotels. Bloom has since been appointed the first chairman of the WEF Global Agenda Council on Urban Management. He is currently chairman of Be Energy, a triple bottom line energy company and Secretary General designate of Be Earth Foundation.